The world of business is competitive and constantly evolving. Quite often, we get to see fierce competition amidst certain products to overpower other players in the segment while others try to price out their competition from the market entirely. Entertaining as it may be, the comparison between these products is fascinating, for it shows us how much technology and the human race have evolved in recent times.
If product wars have always captured your imagination, we guarantee this post will interest you. Here, we’ve made a list of four products that have revolutionized the industry and have left no room in it for their competitors.
1. Internet Explorer
The Internet Explorer smashed Netscape Navigator, a significant competitor, completely out of the picture when it finally gave its competition a run for their money during the ‘90s. Both browsers were always neck-and-neck in terms of competing with each other and offering tempting services to their customer base. However, Microsoft used its greater resources to provide the Internet Explorer free of cost for all Windows users, which eventually gave it the upper hand. Although the legacy of Netscape still goes on via Mozilla Firefox, this is the perfect example of how ruthless business can be.
2. Smartphone Camera
For as long as we can remember, cameras have always had their place in the consumer market. However, with the evolution of the smartphone, the digital camera was no longer our first choice. Instead, people chose these hand-held devices which included high-resolution cameras and yielded extremely clear and high definition photographs. During the 2012 -13 calendar year, the sales of smartphones topped 1 billion, whereas the sale of digital cameras dropped by 30%.
The rise of IBM in the ‘80s led to the decline of a significant competitor in that industry–Commodore. Established in 1954, Commodore had made quite a name for itself in the market and was qwuite popular during its heyday but when IBM came into the market, the company struggled to keep up with its new competitor. The company was only able to provide disposable hardware at a low cost and could not offer products that could rival IBM whose business was thriving with increasing profits and consistent evolutions. All of this led to Commodore going bankrupt in 1994.
4. PlayStation 2
During the ‘90s, both Sony and Sega were the top console creators. While Sega’s Dreamcast was created to cut costs and offer a more affordable, this move garnered quite a bit of attention in America during the ‘90s. However, Sony embraced third-party developers and improved its financial security, something Sega was incapable of. The advent of the Playstation 2 proved to be the final nail in the coffin and eventually led to the downfall of Sega’s Dreamcast a few years later.
To wrap up
Keeping the adage “change is the only constant” in mind, every company should strive to always offer something new to its customers to survive in a constantly evolving business environment.